|30.06.2017, 14:00||◄ last page|
NEWS REPORT: The previous VELUX EHF Champions League season reached new heights in terms of some TV figures, giving a promising perspective for the 25th edition
Soaring TV coverage promises bright anniversary season
Before the first steps into the new VELUX EHF Champions League season are made on Friday evening at Ljubljana castle it is worth taking a quick look back on the previous edition of the European top flight from the TV perspective. The 2016/17 season finished with a record number of TV partners, which provides a very promising outlook towards the 25th anniversary season.
A total of 36 TV partners followed the competition during the season and a total of 39 broadcast the VELUX EHF FINAL4 2017 matches to more than 80 territories.
Experience players as close as never before
Also in terms of technology and data, EHFM is looking forward to include tracking elements to the VELUX EHF Champions League from next season on. The introduction of a chip inside our official match balls in selected matches will give the broadcasters the option to share new and interesting live data with fans and teams.
Last but not least, EHFM is also contemplating the introduction of a virtual advertisement solution during the upcoming season. The new sponsorship deals reached lately and the positive approach of current partners to new technologies are a great basis to strive for new ways to grant more exposure to brands in their core markets.
TEXT: EHF / br